Publication bans also apply to online content. But due to the ubiquity of the Internet and the reach of social media, legal authorities and reporters alike question whether such methods of controlling trial information are effective. 
Rehtaeh’s name and story spread internationally, starting with a single Facebook post. The public expressed outrage that the media was unable to report her name on many platforms, often widely flouting the ban.
Listen: The CBC’s Blair Rhodes on social media’s role in the case
View: Storify of #youknowhername on Twitter
1. Dean Jobb, Media Law for Canadian Journalists (Toronto: Emond Montgomery Publications Limited, 2011), 311.